Weitere Initiativen der Hamburg Kreativ Gesellschaft
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Weitere Initiativen der Hamburg Kreativ Gesellschaft

Workshop: :AR in Fashion or how I can wear digital fashion

To the tickets

As new technologies advance, so does the fashion industry. Especially Augmented Reality will play a central role in the fashion world in the future. For example, 3D objects of clothing can be projected onto a body via the cell phone camera. The result can be seen on the cell phone screen and photos and videos can also be taken. AR technology can enable young designers to work more creatively than ever before by integrating the technology into their processes. Not only does this save time and money, but it enables creative minds to work with fewer resources - less fabric, fewer man-hours, etc. - to visualize ideas. - to visualize ideas and save the environment in the process.

Who is this workshop for?

Primarily for fashion designers* and creatives who want to explore more ways to visualize their ideas. Most of the time, the question with digital fashion is "What can I do with it?". We want to create an example of an AR experience and show how to easily incorporate it into a workflow. Additionally, we also want to go through the limitations of today's technology and how we can shape the future together.

It is an advantage if you have already had initial experience with the CLO 3D software.

Prerequisite:

 Software:

  • Download Lens Studio (free)
  • Snapchat App Mobile
  • CLO 3D (1-month free trial)

Hardware: Laptop (requirements for Lens Studio https://ar.snap.com/download)

Classic Computer Mouse (Please note we are navigating with Microsoft and not Mac, this may cause differences).

Please download the shared materials in advance and save them to your device. You will receive a share drive link with all files.

About workshop host Anna Liedtke

As the multidisciplinary Fashion Director & Researcher for digital fashion brand The Fabricant, Anna Liedtke leads the creative team, combining technology and fashion with the goal of creating innovative solutions for digital fashion projects. Specializing in photorealistic 3D fashion and animation, The Fabricant is an industry leader. At the same time, The Fabricant is working on the development of an equal platform for young fashion designers and brands to visualize and distribute their ideas.

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Wir verwenden Cookies und erheben mit Hilfe des datenschutzfreudlichen Webanalyticsdiensts Matomo Daten über die Nutzung unserer Webseite. Diese Nutzerdaten sind anonymisiert und verbleiben bei uns, d.h. sie werden nicht mit Dritten geteilt. Sie können unter "Einstellungen" der Erhebung von Nutzerdaten widersprechen. Weitere Informationen erhalten Sie in unserer Datenschutzerklärung.

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